Tag Archives: Advertising

Starting Stories

He makes me feel pretty much comfortable. The story seems a little weird at first. It tickles me, I want to know more. What on earth is he going to say? “Well, if you stay with me, I’ll tell you more…” James replies. Time and effort - Every person that ends up with a successful blog, starts out with the knowledge that the blog will [...]

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Not Just Sales and Advertising

Marketing is a process of research, planning, action, control and improvement, all centred around the goal of satisfying customer needs profitably.  You should identify your target customers, understand them better than your competitors do, add value to your product or service and find a competitive advantage. “Marketing is a process of finding those products and services that satisfy your [...]

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Clean Advertising

Have you seen marketing messages spray painted on dirty pavements recently? A creative agency used so called “clean” advertising to promote a website for a car maker in 5 major cities in the UK: London, Manchester, Leeds, Bristol and Birmingham.  The messages were spray painted on pavement sites with high-footfall using naturally collected rain water. [...]

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