World Diabetes Day will take place on Saturday, 14 November with the key message to understand diabetes and take control. The campaign calls on everyone to know: • the signs and symptoms associated with diabetes; • who to turn to once diagnosed; and • how to manage diabetes and take control. Diabetes affects over 250 [...]
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Health Claims in Marketing
Tough regulations govern companies who market products based on health claims. Be careful not to use scientific words for common conditions that are unfamiliar to consumers and never suggest that consumers should use certain products in excess. If advertisers claim that products are guaranteed to work, they should have enough proof of these claims. So called [...]
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