writing for the web
Marketing research: We’ll report on the current situation of your business or idea, customers, competitors, strengths, weaknesses, opportunities and threats. We use marketing models and techniques in order to complete a thorough marketing audit of the internal and external environment and let you know what to look out for in the future. This will enable you to pre-empt and adapt not react.
Marketing Plan: Armed with information from our research, we’ ll have a clear picture of your business or idea and what your goals are. The next step is to set clear objectives and the creation of a marketing plan. We will show you where your business or idea is at the moment, what can be achieved and plan how to get there. It is a necessary process which includes identifying obstacles, how to overcome or dodge them, setting timescales, budgets and agreeing on the processes and activities ahead.
Implementation: It is all well to have a marketing plan; to know where your business or idea is heading. However, to achieve success you have to follow the plan and reach the goals set out. You could decide to go it alone, utilising own staff or you may find it better to request specialist assistance. That’s what we do. It is important to keep daily activities going, to allow your business to do what it does best and seek outside help to make your business grow. Enter us.
"Marketing is a process of finding those products and services that satisfy your customer needs, then making it available to them at an acceptable price and telling them all about it. If the process is researched, planned and executed correctly, your business will make a healthy profit."
- Gerrie Coertzen, Independent Marketing Executive.
We understand that small businesses have small budgets and limited resources. Small businesses need to invest creatively to get the optimum return on investment. So, first we get to know your business, your customers and your competitors. We create ideas that are thrifty, design and implement a marketing communications strategy and manage it on your behalf.
Together we can make your customers happy and you a profit.
Make your business known.